Audience Profile

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Reach the Top Business & Leisure Travelers
Travel Media, Anytime, Anywhere – Online, Mobile & InFlight

We reach top leisure & business travelers with Frequent Flyer Destinations Magazine, AirGuideOnline, AirGuideBusinessand our AirGuideAirportsDestination Travel Guides & Apps are delivered to 440,000 B2C+ B2B Subscribers, members of the Media and to millions though our inflight and syndication network in more than 100 countries in 20+ languages, on all available platforms.

We Keep You Connected with Travelers

We keep you connected to a highly affluent, influential group of executive business and leisure travelers from across the globe with unparalleled purchasing power and universal influence. Whether seated in First, Business Class or Economy, passengers are CEOs, entrepreneurs, policy makers and leaders with spending capabilities across all sizes and sectors of business.

Opening New Markets for Your Brand around the Globe

AirGuide Travel Media is available on all electronic devices inflight + on the ground – Smartphones, Tablets, Laptops & Print.

  • Mobile & Tablet use 78%
  • Desktop use 21%

Frequent Business & Leisure Travelers

We engage an influential, affluent and highly-educated audience by creating premium content on the topics they care about most: city, destination, food & bars, style & design, arts & entertainment, tech & innovation and travel news.

  • 2.5 million passengers monthly
  • 13,705 flights on 13 Airlines
  • 165 Cities and staying at 800+ hotels

Living In & Traveling To/From

  • USA & Canada 34%
  • Europe 33%
  • Asia & Pacific 31%
  • 94% of passengers travel with their electronic devices
  • 80% wish to stay connected and receive travel offers on the road
  • 91% book flights, 82% book hotels, 59% book car rental online

Reach a Captive Audience of Affluent Global Spenders

  • 73% travel for business
  • Median household net worth:$409K
  • Median age is 25-54
  • 57% with $200K+ average household income
  • Over 80% spend on fine dining, jewelry & watches and designer fashion
  • 31.3% own a 2nd residence

Age & Gender

  • Male 52%, Female 48%
  • 8% are 18-24 years – Gen Z
  • 45% are 25-44 years – Gen Y
  • 16% are 44-54 years – Gen X
  • 31% are 55-74 years – Baby Boomers

Using Technology For

  • 92% Travel Booking
  • 57% Check-in
  • 31% Airport bag tag
  • 14% Airport bag drop
  • 40% Online airport shopping
  • 69% Waiting or at gate
  • 70% Boarding
  • 56% Inflight
  • 65% Access inflight entertainment IFE with own device
  • 46% Watch inflight movie

Passengers flying in Europe, North America and the Middle East, millions of travelers yearly to more than 100 destinations: Airlines & Airport Lounges: Air Berlin, Austrian Airlines, Air Dolomiti, Eurowings, flyDubai, Lufthansa, Neos Airlines, Oman Air, Qantas, Swiss International, Thomas Cook Airlines, Virgin Atlantic, Virgin Australia. Hotels & Resorts: Accor, Mandarin Oriental, Steigenberger, Redisson Blu, Le Meridien, Loews, Intercontinental, Hyatt, Kempinski, Shangri-La. Cruise Lines: MSC Cruises, Seabourn.

For more details go to:
Advertising
Frequent Flyer Destinations Magazine

AirGuide Website Advertising
AirGuide eNews Advertising
Audience Profile
B2C+ B2B Subscribers
Syndication Network

Advertising Contacts

Data Sources: AirGuide Users from Google Analytics May 2017 + Additional data from AirGuide Reader Survey & SITA Passenger IT Trends Survey 2016