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New Rental Car Tax
The National Business Travel Association (NBTA), the American Car Rental Association (ACRA), and the Arizona Business Travel Association (AZBTA) said a proposed provision that would establish a new rental car tax to fund training facility upgrades in Mesa, Ariz., for the Chicago Cubs was removed before the legislation was passed in the Arizona House of Representatives. Mar 25, 2010

Hertz
The Hertz Corporation has launched its new branding campaign. With the tagline "Journey On," the campaign is designed to showcase both the practical reasons for and emotional experiences of travel, as well as the benefits of starting the journey with a rental from Hertz. Created by Omnicom Group's DDB, the "Journey On" campaign reflects Hertz's commitment to make the rental experience part of a rewarding, personalized journey. Mar 16, 2010

Hertz
Hertz is expanding its Hertz Rent2Buy program. Rent2Buy provides consumers with a wide range of reliable, used rental vehicle options and a three-day rental test drive prior to a decision to buy. Hertz Rent2Buy is an online car sales program which allows customers to reserve a rental car they might want to buy for a three-day test drive. Used car shoppers visit www.hertzrent2buy.com and select the car of their choice at the nearest Hertz location. Customers have full use of the vehicle for up to three days and if he or she chooses to purchase the vehicle, they simply keep the car and pay the listed price without any haggling and the rental fee is waived. If the customer decides not to purchase the car, the vehicle is returned to the renting location and the transaction is treated as a standard rental with a USD49 per day rental fee, or a USD99 per day fee for higher end vehicles such as Corvettes, Mercedes E Class, etc. www.hertzrent2buy.com. Mar 15, 2010

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